Category: Advice

Accessing the internet on the go has become the norm, so having a mobile presence seems more crucial than ever for small businesses. Jason Gaved, Managing Director of mobile app developers, Lexel talks us through the app dilemma.

New Business Matters’ Columnist Laura Faulkner, MD of Matchstick Design, explains the pros and cons of printing your marketing materials in a world that’s digital.

You need to keep the great talent you have, and the best way to do that is by offering regular raises.

Are you getting the most out of your networking? Is it bringing you a steady stream of new business?

Investing in your employees learning and development and allowing them to flourish, will enhance your workforce’s engagement, productivity and team loyalty.

From helping someone else out to following through, strengthen your professional reputation with these simple strategies.

When stress weighs you down, and life becomes overwhelming, it’s time to make a change. Sometimes getting started is the hardest part.

How you end your meetings can make the difference between whether your team’s time was wasted or well-spent.

Digital technology continues to re-write the rules of marketing, demanding that we operate in a commercial environment where the landscape is constantly changing. Marketing has always been a mechanism for understanding what consumers want: and it has never been more relevant.

BM Columnist Julian Hall takes an irreverent look at human behaviours under stress and explains why, in reality, it’s no joke.

The essential back-to-school reading for the busy small business owner.

We’ve all been there; politely sitting through a number of conference presentations mentally compiling shopping lists or daydreaming about the summer holidays instead of actually listening.

For many smaller businesses (particularly business to businesses) marketing equalled networking. But as a central way of promotion, those days are your business are long gone.

When you’re working on your own, it’s easy to forget about networking and building relationships with other people in your industry, or to think that it’s not worth your time.

The ability to keep your wits in a crisis isn’t a character trait; it’s a skill that you can learn in minutes.