Whatever your business is, someone else is doing it too – and the success of your business depends on how well you stand out in your particular crowd. That means pinpointing and developing your Unique Selling Proposition.
Category: Advice
Business advice to help you grow your SME and small & medium sized company and help you grow your company
5 Offline marketing methods that still work
With rapid development in technology and growing internet usage, it seems like businesses are completely shifting to online marketing.
Save your business money by investing in the right software system
When you’re in charge of a business, you need all the help you can get, right?
The beauty of cashflow
Every company needs cashflow first and everything else second. That’s right, everything else second. Craft beer on tap? Second. Really cool advertising agency? Second. Amazing offices with custom graphics? Second.
Five ways to boost productivity in the workplace
With the dark weather settling in and the work days seeming longer, it can be difficult for managers to maintain productivity levels amongst their employees.
3 simple ways SME’s leak money, & how to stop it
Running a small or medium sized business can be stressful. The smaller and newer you are, the more vulnerable you are to profit fluctuation, and when you aren’t a huge corporation, even small discrepancies in your turnover can be a problematic.
Learning from the leaders
Apple has seemingly taken over the world, with industry reports predicting that in the next couple of years iPhone usage could reach 1 billion.
Why businesses must embrace mobile platforms to appeal to millennials
There are no two ways about it; today’s consumer world is almost constantly on the move, and when customers are looking to make their next move, they tend to be using mobile devices to help them get there.
eWallets becoming more & more popular with millennials
In recent times, progress is as much about new technology as it is about making existing tech easier to use.
A CEO’s view on being successful as a freelancer
Jason Powell is chief executive of CMME, which specialises in mortgage advice for independent professionals.
How your business will quickly benefit from faster payments
The increasingly popular Bacs and its payment services are helping businesses in the UK process payments faster and more efficiently.
Facebook marketing for your business: Don’t autopilot It – Plan it!
Facebook being an excellent marketing tool, is a fact all businesses should already be aware of.
Why social media should maintain barriers between business & pleasure
Once upon a time there were clear lines of demarcation between business concerns and your social life.
Growing your following on Instagram
Instagram isn’t just for celebrities and beauty bloggers. It can be a great way to show off the lighter side of your business and help you reach new audiences. Sharon Stevens-Cash, director of award-winning Derbyshire digital marketing firm Gravity Digital, outlines how to make Instagram work for your SME. For many businesses, Facebook, Twitter and […]
Five common mistakes startups make and how to avoid them
Starting a business isn’t easy. There are so many things to think about and the pressure of it all can cause startups to make poor business decisions.
Need data that holds up in the boardroom — and the press? Trends Research is the UK's specialist SME research company, with a 750,000-strong panel and a 2,000-response minimum on every survey. AI-augmented analysis, headline-ready insights, and 38 years of trust built through Business Matters magazine. Trusted by Vodafone, BT, O2 and top UK PR agencies. From brief to deliverable in 10 working days — or 3 for press-led work. Request a quote today at https://trendsresearch.co.uk/
