Discussions of influence are almost always focused on messages and information, the assumption being that the best route to drive people’s actions is to get them to understand the course of action that is best for them and then to pursue it.
Category: In Business
Advice on growing your small and medium sized business, SME, in the UK. Hiring and managing staff and finance plus marketing all on one website
Why every business needs a Business Dashboard
Are you focusing on the right activities to drive your business forward? How to tell what is working and where to put your effort.
Book Shelf Competition!
The quickest and easiest way to pick up 10 of the finest business books on the market for free!
What does it mean to have Business Skills in the 21st Century?
The structure of business has changed considerably. In the past there were those in the company with strategic roles who set policy, and there were those who implemented them. Exercising good business skills was mostly a matter of following direction.
5 ways introverts can make a great first impression
If you feel awkward at social gatherings, these five easy steps will help you meet people and make connections.
64% of SMEs suffer late payments of up to £15,000 a year: Here’s how to tackle them
It is common knowledge that cash flow in SMEs has been an issue for a number of years, but a new study by MLP Law suggests that it’s still one of the biggest headaches facing SMEs.
Dropbox, Google Drive or iCloud: Which Should I Choose for My Business?
A great file sharing service is one of the building blocks of a great business, and so finding the right one is a big decision.
Improving value through financial and tax due diligence
Whether a business’s planned exit route is via a trade sale, management buy out or an IPO, there are two key financial elements that will enhance value:
Five Crucial Fintech Trends for Small Businesses
Those who are buying in to “disruptive” technologies have figured out how to stay ahead of the fast global market. According to a recent report by CB Insights, funding for fintech in 2015 will soon pass the $12.4 billion raised in 2014.
Book Shelf: Beyond Measure by Margaret Heffernan
A popular TED speaker, entrepreneur and author Margaret Heffernan and her latest book ‘Beyond Measure’ teaches businesses and their employees how small changes to their company can make the biggest difference.
Stand up for service
In his latest article, John Ritchie, CEO of Ellipse, takes a closer look at customer service.
Book Shelf: ‘The Ignorant Maestro’ by Itay Talgam
Having been the conductor of n orchestra for twenty years, Itay Talgam follows up his TED talk with insights and anecdotes on what it takes to be a leader.
When hiring freelancers can work for your business
Let’s go back twenty years to the ‘90s when the air was thick with rumours that the traditional workplace was soon to be a thing of the past.
Why Cambridge wants a LEGO Professor
By October, the University of Cambridge might have a fully funded LEGO Professorship in the Faculty of Education, backed by the toy company. Here’s why the decision should be a no-brainer.
Tweet your way to the top: grow your business with social media
The days where a leaflet through your front door would get your business going are long gone. Ever since Zuckerberg, the advertising game has changed, and changed for good. Now, your Twitter feed or Facebook timeline is littered with promotions from companies, both big and small, trying to sell you their product. So, the overriding question for any start-up is, what’s the trick behind growing your business through social media?
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