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Guide to property and business interruption

As the weather turns colder, the risk of property damage from burst pipes, storms and floods increases. Weather-related and other types of property damage can cause severe disruption to local businesses, economies and livelihoods. It is therefore critically important to check whether your insurance cover will adequately protect your business against such incidents.

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Using Thought Leadership to Gain a Competitive Edge in 2013

One of the top objectives stated by 58% of B2B marketing executives in a study by the Economist Intelligence Unit – ‘Megatrends in B2B Marketing’ (2011) was “positioning our company as a thought leader”. Phil Brown, Director at UK b2b marketing agency, The Channel Partnership, discusses what thought leadership is and how companies can use it to their advantage in 2013.

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How to manage your online reputation

As leaders of ambitious SMEs you and your brand will be searched for online by potential customers, so it is vital that what they find helps secure a sale. Whether you are targeting a global or local audience, customers need to find the right information as easily as possible, and get a positive impression from what they find.

Need data that holds up in the boardroom — and the press? Trends Research is the UK's specialist SME research company, with a 750,000-strong panel and a 2,000-response minimum on every survey. AI-augmented analysis, headline-ready insights, and 38 years of trust built through Business Matters magazine. Trusted by Vodafone, BT, O2 and top UK PR agencies. From brief to deliverable in 10 working days — or 3 for press-led work. Request a quote today at https://trendsresearch.co.uk/