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Category: Advice

Business advice to help you grow your SME and small & medium sized company and help you grow your company

Tax break is over after working from home revolution

Top tips on well being, mental health and remote working

30 August 202230 August 2022 Advice Business Matters 0 Comments

Ryan Bridgman, Sales Director UKIE, North America, Benelux and Global Programmatic Solutions at Jobrapido – the world’s largest job search engine – provides business owners and senior management with some top tips to ensure the wellbeing of remote workers.

Bramble Energy Dr Tom Mason | Business Matters

Key learnings on what is needed to successfully manage growth 

29 August 202227 May 2023 Advice Cherry Martin 0 Comments

When momentum takes hold, be it from a viral moment, an act of mother nature – are you ready for your business growth?

We’re now at the last stop in terms of preparing your media persona for take-off from the cliff edge, soaring into the sky on your hang glider.

The last stop before you’re ready for media take-off is the Costume Department

26 August 2022 Advice, In Business Richard Hillgrove 0 Comments

We’re now at the last stop in terms of preparing your media persona for take-off from the cliff edge, soaring into the sky on your hang glider.

Nigel Jones, co-founder, Pricacy Compliance Hub

Five privacy must dos for CEOs

26 August 202227 May 2023 Advice Cherry Martin 0 Comments

Nigel Jones, ex head of legal at Google EMEA and co-founder of the award-winning Privacy Compliance Hub explains how and why CEOs should give privacy the attention it deserves.

james-caan

Precisely, What is the point of you? What do you do, exactly?

19 August 202219 August 2022 Advice, Marketing Richard Hillgrove 0 Comments

If you yon’t intimately understand your major ‘doing self’ Along with minor ‘doing selves’ you can come across like marbles scattered across the floor

I convinced BBC Radio 4 MoneyBox to have him on to talk to their millions of listeners, got a full page in the Mail on Sunday to its 3,000,000 readers with Sait positioned as an ‘Eco Warrior’, I had him simulcast on both BBC News Channel and BBC World Business show reaching an accumulated 50,000,000 viewers discussing how the BBC could save money and cut carbon by installing more eco-friendly bulbs in their green room, full page Government-funded ‘How to guide’ style ads on how to safely return to work post Covid featuring Sait and his electric car, the list goes on – yes because the URL SaveMoneyCutCarbon was ‘of its time’ because of all the mad stampede towards Net-Zero, but largely because of the amplification of Mark Sait, the CEO’s, Bill Gates-esque ‘geek’ qualities. I upped the 'superintelligent' nerd qualities of Sait, personally carrying the ‘Nerd’ message by Messenger-pigeon with his face. Sait’s brother even works for Microsoft, I said! To build SaveMoneyCutCarbon’s online widget that automatically links online sales of their sustainable products to an ESG score for company compliance, he hired Cornwall-based tech gurus, The Geeks. That says it all! Let’s get down to the basics. If your face was frozen, cropped just above the forehead and around the face, just so the forehead, eyes, nose mouth and chin were in view – what does that, without you uttering one single word – without anyone knowing your back story – or where you’ve been to University, what private members club (in Sait's case, its the Home Grown club in London for entrepreneurs) you’re a member of – says about you? Where does your frozen face then lie on a chart of frozen emotion? My client, the former BBC Dragon James Caan CBE’s face resonates as a swathe ‘Omar Sharif’, much more so than his namesake, the late Hollywood legendary actor, James Caan. Omar is the Caan, the Dragons' inherent facial archetype. John Cleese wrote all about it in his 2001 book with Brian Bates called ‘The Human Face’. “There are 6 Billion human faces and yet we instantly recognise faces that we don’t know,” he said. “How is it that this small part of us can be such an immediate and effective way to define who we are?” And “How do we hide our true feelings when they are written on our faces without even knowing?” Cleese expertly argues that there are just 7 universally recognised facial expressions: anger, fear, happiness, sadness, disgust, surprise and contempt. But in between these are 7,000 discreet expressions. In my opinion, these 7,000 ‘frozen facial emotions’ can all be laid out on a grid in the form of Emojis from sad/angry right across to happy/ecstatic. Regardless of whether you’re sometimes angry, happy or sad, your normal ‘frozen face’ is automatically encoded with a dominant emotion – whether you’re feeling that emotion or not. Like Sir Paul McCartney, he’s the deeply sad-eyed Beatle, whether he likes it or not as his dominant facial emotion. That’s whether he’s having a good or a bad day. He’s sad-eyed. A&A is what I label the requirement at this stage. Acceptance and Amplification about your facial archetype. Acceptance is about accepting you’re born with a particular facial archetype, but also only by acknowledging it can you unlock a galaxy of media opportunties. This was the subject of my lecture a few years back to the Institute of Leadership Management. 'Its your face. You’re stuck with it. Unless you alter it with cosmetic surgey, which I don’t recommend, you have to work with it. Accept that.' So many entrepreneurs wanting to raise their profile try to position themselves as someone they’re not. They might want to be polo-necked wearing Steve Jobs as opposed to the geeky glasses wearing Bill Gates. But they can’t. Recognising what’s already there and working with it is the key to unlocking the media treasure. The second point is Amplification. Once you’ve worked out where your facial archetype sits on the Emoji chart, then you can amplify It, make it resonate. Like hitting a tuning fork. You suddenly come into focus when the divining rod finds water underground with small movements suddenly becoming big movements. Getting a handle on your inherent facial archetype is the doorway of the foyer of the mansion you just entered, opening up into the next room.

To turbo boost your persona, you need to go back to ground zero: Your face is the starting point

5 August 20225 August 2022 Advice, Marketing Richard Hillgrove 0 Comments

Building your persona and then later down the track your narrative structure first means stripping all the component parts of your image totally back to Ground Zero.

Business travel’s recovery is well underway, and things might feel a little chaotic at the moment.

5 Reasons to introduce tech into your travel programme

1 August 2022 Advice Business Matters 0 Comments

Business travel’s recovery is well underway, and things might feel a little chaotic at the moment.

sugar-branson

Becoming king of the media jungle means starting at the bottom and working your way up by winning title fight after title fight

29 July 2022 Advice, Marketing, Opinion Richard Hillgrove 0 Comments

Your business might be starting to turn over a healthy amount, but meanwhile, you have another objective, cranking up the car of your media persona and venturing onto the open motorway, perhaps without a satnav and not much fuel.

dragons-den

Hungry to take matters into your own hands with a single minded approach to your own publicity

15 July 202215 July 2022 Advice Richard Hillgrove 0 Comments

Well before it was a niche show today, BBC Dragons’ Den stood tall as the major cross-over show – from business programming into mainstream entertainment – on national television.

Did you give a loan to someone for their business or for any other reason? But, you want to get it back now. How you would be able to recover that money on your own?

COVID-19 remains the go-to alibi for manipulative investors and it is destroying trust with sellers

5 July 2022 Advice Business Matters 0 Comments

With businesses facing the harsh economic reality of the COVID-19 pandemic, many deemed it was the right time to sell – which was particularly true for SMEs.

Brand,Name,Crossword,With,Wooden,Block,On,The,Blackboard

How to trademark your business name

1 July 20222 July 2022 Advice Business Matters 0 Comments

Trademarking your business name is one of the most important steps you can take as a business owner.

Starting a business can be a gamble if you’re unprepared. You may not have a business mentor to support you from the beginning of your journey as a business owner

Getting into business: 3 of the most common questions

22 June 2022 Advice Business Matters 0 Comments

Starting a business can be a gamble if you’re unprepared. You may not have a business mentor to support you from the beginning of your journey as a business owner

Why start-ups fail: 5 barriers to business success and how to overcome them

The journey to B-Corp

16 June 2022 Advice Business Matters 0 Comments

This is the second in a three-part editorial series where Will Brookes, CEO at Raconteur, will document the company’s quest to certify as a B-Corp

We are all aware that something needs to be done to reduce our carbon footprint, but many of us have no idea where to start.

Starting your companies carbon reduction process

15 June 202215 June 2022 Advice Business Matters 0 Comments

We are all aware that something needs to be done to reduce our carbon footprint, but many of us have no idea where to start.

In line with the current focus on sustainability, the Government introduced a new tax on plastic packaging ("PPT") from 1 April 2022.

Time to get serious about reducing, reusing and recycling

1 June 2022 Advice, Legal Cathy Bryant 0 Comments

In line with the current focus on sustainability, the Government introduced a new tax on plastic packaging (“PPT”) from 1 April 2022.

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Latest Content

UK GDP growth reached 0.4 per cent in July, beating forecasts of no growth, with the ONS saying the World Cup and record hot weather lifted activity.

World Cup and hot weather help UK economy grow 0.4 per cent in July

UK GDP growth reached 0.4 per cent in July, beating forecasts of no growth, with the ONS saying the World Cup and record hot weather lifted activity.

Monsoon founder to sell nearly 200 artworks estimated at up to £126.7m

California bans ‘addictive’ social media features for under-16s

IoD urges Healey to unlock private investment in Autumn Budget

Edinburgh entrepreneur launches Dubai AI accelerator for 30 women

Almost 12,000 families could curb pay to keep free childcare by 2030

Burnham rejects £4bn housing benefit cut to fund defence spending

Most organisations face data trust barrier to AI, Denodo study finds

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