“There’s no substitute for experience.” This is a phrase we hear often in business and our wider lives. But while this commonly refers to choosing people or a company to provide a service, shouldn’t the phrase also apply to the experience your customer receives?
Category: Advice
Business advice to help you grow your SME and small & medium sized company and help you grow your company
Using a shareholder agreement to avoid conflict, delays and costly mistakes
If the last few years have taught us anything, it’s how unpredictable the world can be and the importance of planning ahead for challenging circumstances.
Why CAC and LTV are ‘must know’ concepts for every entrepreneur
Do you know what your business pays in sales and marketing costs to attract one additional customer? Do you know the average profit your business realises from a future customer relationship? Gaining insight into your Customer Acquisition Cost (CAC) and Lifetime Value (LTV) is crucial.
Where has your target market gone? How SMEs can roll with the changes to develop a business growth strategy with impact
For businesses looking to scale successfully, a growth strategy detailing how to overcome current and future challenges is essential.
Building Blocks: Which asset class can secure your financial future?
For several decades received wisdom has told us that property investment is the best way to watch your wealth grow.
7 ways to be a great leader
I’ve always been drawn to and had a fascination for exceptional leaders, particularly in the realm of business. I find myself thinking, “What distinguishes these personalities?” “Which qualities and strategies drive them to the top of their respective sectors and industries?”
An incoming MD replacing a founder/outgoing MD – a tricky balancing act
As an incoming MD, possibly taking the place of the original founder/MD who may be moving into a chair role, you’re there because the business needs a senior person who has skills and experience that don’t currently exist in the organisation.
A guide to the imminent changes to employment law
A significant amount of new employment legislation is coming into effect in April 2024, all of which will have implications for employers. Here are the key changes you need to know about.
Is the Sharing Economy Relevant to B2B Sectors?
The sharing economy is prompting a rethink of business practice. To address confusion, this transformative model is also referred to as the ‘crowd’, ‘gig’, ‘peer-to-peer’ or ‘on-demand’ economy. It operates within the context of digital technology and is based on collaborative consumption, allowing both individuals and businesses to share assets, products or services with one another.
How companies can avoid the ‘product death cycle’
In 2014, David J Bland introduced a thought-provoking concept via Twitter: the Product Death Cycle. It’s become a huge problem that emerges when, despite taking a customer-centric approach and building the features that customers request, products still struggle to hit the mark and companies fail to make revenue goals.
The lonely road to success
Being an entrepreneur and working on your first business can be lonely, especially in the early years, so how do you stay focused and on track to achieving your goal of success?
Selling a business – where to start
It may sound obvious, but it is important to prepare your business for sale to achieve both the best price and a sale process which runs smoothly, with few surprises for either party.
Inclusive leadership: strategies for supporting neurodiverse talent
Whether you’re looking to build a thriving company culture, access top talent, or foster fairer opportunities and outcomes – diversity and inclusion are absolutely imperative in the workplace.
All’s Fair in Love and Business
It’s Valentine’s Day and love is unashamedly in the air. But what if everything is not as rosy as it seems?
What mentoring taught me about business that school couldn’t
When we’re in school, we see it as the only route forward, the only way to thrive. Whilst education is of course important, it is not the only piece of the puzzle to unlocking success.
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