Hopes of a swift economic recovery with minimal scarring appeared to look remote when the Office for Budget Responsibility (OBR) warned of a likely 12.4% drop in GDP by the end of the year
Category: Opinion
Some of the UKs leading business leaders and opinion formers share their insight and ideas for growth
Are offices still relevant in a post-covid world?
With the arrival of Covid-19, the vast majority of us have been working from home for the past few months. Far from being a huge disaster, working from home has led many of us to question the relevance of the physical office.
Twitter’s financial performance is strong because no one cares
Following the announcement of Twitter’s Q2 2020 results today, Dr Ben Marder, Senior Lecturer in Marketing at University of Edinburgh Business School, believes the recent hack has not caused any seemingly lasting damage to the value of the social media giant.
What next: How can businesses make changes to support a green recovery post-pandemic?
Recent findings from Climate Assembly UK show that the population wants a green economic recovery plan in response to the COVID-19 pandemic. But what does this look like?
The chance to change: why Covid-19 gives budget hotels a chance to re-think and to shine
A hotel CEO once commented that “There is only one boss. The Guest, and they can fire everybody in the company from the chairman on down, simply by spending their money somewhere else”.
What are the potential impacts of climate change on the farming industry?
The farming industry is reliant on the natural world to produce stock. The weather, temperature, ground conditions, water availability and pests all affect how well crops grow, as well as the health of animals.
What business needs now is Gandalf leaders
The year is 2020, and businesses are feeling the brunt of the global pandemic that has struck.
How to maintain a carbon neutral business in line with global targets
Chancellor Rishi Sunak is today expected to announce a £2bn package for people to make green improvements to their homes.
New deal, New rail?: Could a proposed direct rail link from the West of Britain to Heathrow help unlock Britain’s economic recovery?
Prime Minister Boris Johnson last week promised to “build, build, build” by injecting billions into public projects to ease the UK through the aftermath of the coronavirus pandemic.
Backing the doers not the talkers – the key to start-up success post-coronavirus
It was a 19th Century Prussian general who stated that few military plans can survive their first contact with reality. Those of us on the receiving end of presentations from new businesses seeking investment will know exactly what he meant.
Is your brand ready for a purpose-driven, post-coronavirus future?
Historically, recessions and financial crises have had winners and losers, with cash-rich (invariably already wealthy) people standing to profit the most.
Why simple, fast, flexible communication solutions will help businesses embrace the ‘new normal’
In April 2020, the UK’s Office for National Statistics revealed 49.2% of the UK’s workforce were operating remotely as a result of COVID-19.
Examining the UK’s current small business situation
While some economists are apprehensively bullish about the prospects for small business owners in the future, things probably look pretty bleak at the moment.
Reborn on the fourth of July? How hospitality can bounce back
Retail is back. Now for hospitality and leisure. In many ways, exciting times. It might not be what it was and we all know it won’t be for some time, but it’s time to make the most of it.
Tax credit recipients should be given extra time to complete returns
More than a million people who have to complete their tax credit renewal information by the end of the month should be given an extra month to complete their returns.
Need data that holds up in the boardroom — and the press? Trends Research is the UK's specialist SME research company, with a 750,000-strong panel and a 2,000-response minimum on every survey. AI-augmented analysis, headline-ready insights, and 38 years of trust built through Business Matters magazine. Trusted by Vodafone, BT, O2 and top UK PR agencies. From brief to deliverable in 10 working days — or 3 for press-led work. Request a quote today at https://trendsresearch.co.uk/
















