Breaking
Home / Authors / Andy Preston

Andy Preston. 51 articles

Andy Preston is the UK’s leading authority in sales training and business sales techniques. Not only has Andy worked with some top brands in the UK helping them to negotiate better deals and even close on a higher price, his impressive client portfolio encompasses brands such as HSBC, Nissan, Siemens, McAfee and FedEx – to name just a few!

Free newsletters

The stories that matter to UK business, straight to your inbox.

Free newsletters

The stories that matter to UK business, straight to your inbox.

Latest by Andy Preston

shutterstock_138330140
Advice

Cold Calling Conundrums – 7 Common Mistakes

Whenever I’m working with salespeople and business owners to help them generate better results from their cold calling, I start by looking at their current performance,…

shutterstock_93308815
Uncategorized

There’s life in a cold call yet…

A well-executed cold call can be one of the fastest and most cost effective routes to new business - yet most people never learn to do…

shutterstock_128187275
Opinion

Motivating & retaining key members of staff

In this article, leading sales expert Andy Preston explains that with the current economic climate, it can be tempting for employers to look to sharp, quick…

shutterstock_153461033
Opinion

Tips for selling over the phone

Not all small business owners are natural sales people, so when it comes to cold calling it can be a bit daunting to some. In this…

Sales-Person
Opinion

5 Sales Tips for 2014

Although we have been officially out of the recession for quite some time now times still seem tough. Here are five tips on how to get…

check-boxes-large
Marketing

10 Sales Lessons from 2013

2013 was an interesting year for many salespeople and business owners I’ve been speaking with. Whilst some had a successful year, many others were grateful for…

social-media-management1
Opinion

Selling Social Media Services? Read this First!

The other day I had an email through from “Katie” who attempted to sell me her company’s Social Media services via LinkedIn. I thought I’d share…

negotiation-3
Marketing

5 Reasons Why You Struggle With Negotiation

As an ex-professional buyer, negotiation is always an interesting topic for me. Whenever I’m working with salespeople or business owners, they often fail to get the…