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Opinion. 2,774 articles · updated 28 Oct

Some of the UKs leading business leaders and opinion formers share their insight and ideas for growth

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In Business

Top Tips for would be SME exporters

Jo Bostock, business advisor at the Forum of Private Business, provides some key things to consider for the small business looking to make the move into…

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Opinion

How to keep up with the ‘constant customer’

They say the key to great customer experience is exceeding expectations. Today, we've reached an age where customers expect to be able to contact or work…

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Opinion

To Tweet or not to Tweet

The three key questions C-suite executives should ask themselves about using social media

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Opinion

Digital politics: what next?

With party conference season over, we are beginning to get a much clearer idea of policy makers’ economic plans for the next Parliament. Not surprisingly, all…

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Opinion

Stop trying to be the best at everything

Consumers only care about Access, Product, Price, Service and Emotion. Companies that try to excel across every attribute either fail or over-invest. Successful firms take a…

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Opinion

PR tastes better when it’s baked slowly

Your view of PR may be as a quick fix to a sales problem, or as a slow burn marketing initiative, but getting the expectation right…

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Opinion

Carving out a niche as an SME

How the giants stick to mass markets – and how the start-up can use this to their strength.