Research has shown that more and more companies are choosing to utilise digital marketing strategies to improve their bottom line and increase brand recognition among markets.
Category: Marketing
Business marketing advice, tips and guides to help you boost your promotions
More than half of global search traffic comes from mobile in 2018
In case you had somehow missed this huge milestone, 2018 is the year that saw the balance between the volume of mobile search and desktop search tip decisively in favour mobile.
New ways brands are interacting on social media
Social media channels provide brands with invaluable opportunities to interact with customers and engage them far more directly than via any traditional marketing methods.
How to use Twitter to help you grow your business
Approximately two out of every three brands (66 percent to be exact) with 100 employees or more use Twitter as part of their marketing efforts according to Business of Apps.
Black Friday moves beyond discounted tech products
New research has found holiday season gift budgets are as big as ever. In the UK, shoppers plan to spend the most money on their child or their partner, reserving less than £100 for any seasonal treats they might want for themselves.
The secret of modern SEO
The mysteries of Google Search are a constantly evolving subject on the web.
Retailers shouldn’t squander the opportunity to use Black Friday to improve customer loyalty
With Cyber Week just over a week away, Tryzens urges retailers to quit the race to the bottom and develop strategies that reward customer loyalty.
How Instagram is leading the promotional shift to social media
Ever since it went mainstream, the Internet has offered its users the opportunity to innovate and change the way that human interactions are conducted.
Mavericks, nurturers & motivators are the new faces of sales
New research discovers what influencers like Elon Musk, Deliciously Ella and Rio Ferdinand have in common on social media
5 things a customer will do before they buy from you
The internet gives us instant access to almost everything at our fingertips. On one side, this means that you can advertise and sell to more customers than ever before.
How your small business could benefit from an SEO campaign
Big businesses and companies can often seem like pros when it comes to marketing and advertising campaigns.
Email marketing: How to apply without going bankrupt in the attempt
Marketing via email is nothing more than a very effective means to advertise goods and services.
How to improve your website conversion rates
Websites are an interesting thing. What works for one website doesn’t necessary work or the next.
Small business holiday marketing tips for 2018
The holiday season is already in full swing. And, I believe, you would have already pushed all the right buttons, at all fronts, be it your website pages, social media pages, marketing emailers and all, before things might get too hot to handle for you.
5 signs your ‘SEO expert’ is a fool (or a con artist)
With the term ‘SEO being super-charged with buzz and delight, it’s no surprise that some nasty folks have tried to take the career of SEO expert for a joy ride at some brands’ expense.
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