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Category: Marketing

Business marketing advice, tips and guides to help you boost your promotions

evergreen website content

How to create & maintain a website for your startup on a budget

2 March 2019 Marketing Business Matters 3 Comments

In a digital today, serious business success is impossible without an online presence in which a business website plays a core role.

marketing

8 digital marketing strategies that will never fail you

26 February 20194 March 2024 Marketing Business Matters 3 Comments

Not getting enough sales? Or perhaps you need more engagement or more followers? whatever your goals are, a good marketing strategy can help boost presence and in turn, bolster revenue.

VoucherBin_branding

The top 6 inexpensive branding methods for small businesses

25 February 20192 April 2023 Marketing Business Matters 1 Comment

Want to come up with unique branding ideas for your business? Unfortunately, that one factor comes into focus.

digital marketing trends

SMEs are turning their backs on traditional marketing

25 February 2019 Marketing Business Matters 5 Comments

A new survey indicates that traditional marketing is no longer a priority for smaller businesses, with the majority favouring cheaper, online methods to promote their businesses.

VoucherBin_branding

Why brand is essential to business transformation

21 February 2019 Marketing Business Matters 0 Comments

It’s becoming increasingly difficult for brands to define themselves today.

marketing

B2B marketing trends custom designed to escalate your brand to market domination

21 February 201920 March 2023 Marketing Business Matters 4 Comments

As we make a tentative foray into 2019, B2B marketers are being exposed to trending cutting-edge strategies that may forever change the way businesses interact among themselves and with customers.

local seo

The future of SEO for online businesses

19 February 20198 February 2023 Marketing Business Matters 0 Comments

SEO has changed radically in the last decade. Search results have become more accurate than ever.

local-seo1

How to win over Google with great SEO strategies

24 January 201911 December 2024 Marketing Business Matters 8 Comments

With the sheer number of websites out there, it can be hard for a small business to gain visibility online.

growth

The marketer’s guide to B2b growth hacking

23 January 201916 May 2020 Marketing Business Matters 0 Comments

Though Growth Hacking is a new concept, it has been rocking the business world for some time now.

social media

6 ways to remain social without engaging yourself too much

19 January 201921 January 2019 Marketing Business Matters 1 Comment

Many of us have heard that human is a social animal. It means that we also need to contact and connect with numerous people daily.

FB-v.-Twitter-IMage-6401

Is Twitter slowly dying?

16 January 20192 September 2026 Marketing Giovanbattista Cimmino 2 Comments

Is Twitter, a social media dinosaur, about to become extinct or is there life in the old dog yet?

digitalisation

Marketing your business in the digital age

16 January 201916 January 2019 Marketing Business Matters 1 Comment

In today’s digital era, it has become more and more important for smaller businesses to try a diverse range of tactics in order to boost their success.

SEO companies

SEO resellers 101: 4 programs you should know about

16 January 201919 February 2024 Marketing Business Matters 1 Comment

If you have an agency that specialises in marketing, it would be cost-efficient and possibly more effective to hire an SEO reseller to focus on all the SEO work that your clients will need.

taking food photo

Promote your restaurant on social media, on a shoestring budget

13 January 201925 March 2020 Marketing Giovanbattista Cimmino 1 Comment

If you’re not currently promoting your café, bar or restaurant on social media, you should be! Here’s a new menu for you to try.

checking email

How email marketers can chart the subscriber lifecycle

13 January 201912 April 2021 Marketing Business Matters 4 Comments

Email marketing campaigns are rewarded by subscriber engagement, with brands constantly analysing how engagement can be improved.

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Veenoo Sharma, founder and president of The Power Diaspora Forum (TPDF), has launched a female-founder accelerator at Dubai AI Campus, offering 30 fully funded places on a six-day programme that begins on 16 November.

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Employment tribunal backlog hits record 70,000 single claims

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