Business marketing advice, tips and guides to help you boost your promotions
Even in today's digital age, promotional products still have huge value for brands wishing to gain awareness, build engagement and enjoy the benefits of immediate, memorable…
There are millions of businesses across the nation all competing with each other to maximise their exposure to potential customers.
It’s the age-old problem – Sales and Marketing; two essential departments which should effectively be working together, are failing to collaborate, resulting in an unfocused marketing…
Anyone who has kept a close eye on the Search Engine Optimization market will know that it's undergoing dynamic changes all the time.
As the high street reports new casualties, Nikki Hesford looks at why businesses need to start getting creative with their marketing
In fact, most of the traffic generated by a website comes from search engine results, especially Google, which passes more than 90 per cent of Internet…
A new survey has revealed that low-level, repetitive tasks are stifling the flow of creative juices and operational efficiencies among UK marketers – and yet a…
Guerrilla marketing is all about the unconventional, snaffling more likes and customers by appealing to them in a way that is quirky but in keeping with…
Consumers will most likely come into contact with a business via social media. Are you using the right voice for your business online?
Golf is more than just a leisurely sport. It makes for the perfect setting to conduct business.
Online visibility is crucial for the success of most UK businesses. In the modern world, where 85 per cent of customers turn first to Google when…
According to the recent news, Instagram is not just a social network anymore. With the help of Facebook, it has become a payment system. Read the…
Yes, you may have heard the word, but do you know what it is? We’ve got all the info on PPC.
When you think about it, brands are powerful things. People associate your brand with a certain identity, and this identity sticks with them for life. For…
Unfortunately, certain businesses exist in industries that have a bad reputation and this can get in the way of successfully marketing your brand and online presence.