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Marketing. 712 articles · updated 14 years ago

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close-the-deal
Advice

2 Little Words to Close More Sales

Are your prospects ready to buy? Eliminate the surprise factor and find out well before the close. Here's how.

samsung_screenshot_041-1
Marketing

Advertisers are turning off men & women

Advertisers are alienating men and women because they continue to use outdated gender stereotypes in their advertising, new research has found.

verbal-hanshake-in-business
Marketing

How To Deal With The Summer Holiday Objection

It’s always interesting as we head into the summer holiday period, how many people fall for the “call me back after the summer holiday” objection. For…

Deborah Meaden
In Business

Deborah Meaden set to support Best of Britannia

The entrepreneur and star of ‘Dragons’ Den’ has committed her support for this year’s launch of ‘BOB: Best of Britannia’ - a brand statement event which…

strategy
Advice

Reputation Management

Often mistakenly associated only with negative publicity, reputation management should be a key part in every company’s communication and marketing strategy.