Marketing
8 Easy ways to win more customers
Spend a few minutes a day on these simple activities and you can double or triple your win your sale closure rate.
Sunday 25 October 2026
Business marketing advice, tips and guides to help you boost your promotions
Spend a few minutes a day on these simple activities and you can double or triple your win your sale closure rate.
The question: “how can I best incentivise my staff so I get better performance from them?” is an interesting one. Because of the wide range of…
One of the biggest challenges facing any business attempting to use marketing to grow, is the fragmentation within the industry: Today’s consumer environment is multi-touch, continually…
Marketing is often misconstrued as little more than advertising – lots of brands jumping up and down and shouting as they try to grab potential customers’…
The vision you create for your brand or business is one of the most powerful drivers of growth. Having a vision of what you want to…
You hear that you must be using social media to grow your business and engage with your clients (and yes, you should). But if all you…
For many smaller businesses marketing equalled networking. But as a central way of promotion, those days are your business are long gone. So what are some…
Using a professional market researcher can be beneficial for some small businesses. Here is how to get the most out of their services
These mistakes when trying to make a sale for your business seem to be shockingly common. Make sure you're not guilty of any of them as…
In this blog, I explain the stupid mistakes salespeople make at exhibitions and what you need to do to make sure you don’t make the same…
Did Waitrose get it horribly wrong asking people to finish the sentence or was it really a stroke of genius?
Over the last couple of months, the use of Twitter has provided the landscape for a wave of innovative marketing campaigns and the retail sector has…
One third of job hunters don't think employers will look at their social media profiles, despite the growing use of social media in recruitment, according to…
Effective marketing means stepping back, doing your homework, and (usually) starting over from scratch.
Digital selling is changing the way sales and prospecting is done. That doesn’t mean that older, more traditional methods no longer work, more that there are…