The internet is a big place with several SMEs competing and many organisations with bigger budgets. So where to start?
Category: Marketing
Business marketing advice, tips and guides to help you boost your promotions
Ramadan could help supermarkets win the war against discounters Aldi and Lidl
Tesco, Asda expect sales gains during month-long holiday
Digital Marketing and Events
Let’s face it – hosting an event can be quite hit or miss. You can never be 100% sure how many people are going to turn up, whether everyone is going to enjoy themselves and most importantly whether or not the event is going to be a success and pave the way for future opportunities.
Twitter revamps 140-character tweet length rules
Twitter is overhauling some of its rules to try to make itself simpler to use and more attractive to newcomers.
Investment in social media is fading, report reveals
The popularity of social media channels as a tool to engage with employees is waning, according to a survey of Communications professionals.
Should you outsource your SEO needs?
The idea of in-house SEO appeals to the majority of businesses, as while it remains an essential commercial component it can requires a significant financial commitment if you are to outsource.
One way you can drive more sales
Twenty years ago, if you wanted to buy a new TV you would check out the latest models in your local Dixons or Currys. After browsing the store and avoiding the pushy salespeople you might have caved and asked for their opinion on what’s best to buy.
Five e-commerce best practices to stand out from a saturated market
E-commerce is a challenging industry; a saturated market and mass availability of goods to consumers means that successfully capturing customers has become less about the products you offer and more about the experience you deliver to each user.
How to spend your marketing budget in 2016
Every business has a budget that it needs to stick to – but, naturally, for your own business, you will want to get as much return as you can for every penny of your marketing budget that you spend.
Social Media Tips for Lawyers
Whether you like it or not, social media is becoming increasingly important for companies in many different sectors, law being one of them! One of the primary benefits that social media brings is that of being able to reach a much wider audience with virtually zero investment, as well as being able to reach people in various different ways.
The hidden secrets of powerful sustainable sales
Successful business leaders understand that the sales process is the lifeblood of their company. Without an efficient, productive means of making sales, even brilliant ideas will fail.
Boosting ecommerce sales
Have you ever wondered why your ecommerce website has a lot of visitors but a very low conversion rate? The conversion rate in relation to online marketing is the percentage of users or visitors that take a desired action
Why high-end brands should sell online directly to consumers
The competition between ecommerce and conventional offline shopping channels continues to heat up – even at the high end of the consumer market.
The top four trends in sales
Javier Peralta, UK country manager at ForceManager, discusses some of the key trends in sales and looks at how they will impact sales teams
Is your brand in need of a refresh?
Getting your corporate branding right is an essential part of business growth.
