Twitter has launched a new curation tool called Moments, which lets users keep up with the best of what’s happening at any given time — without having to follow loads of new people or watch local trends like a hawk.
Category: Marketing
Business marketing advice, tips and guides to help you boost your promotions
Small brands are embracing Twitter’s buy-button integration
Millions of small businesses now have access to Twitter’s buy-button integration at an important point on the path of purchase: organic conversation.
Casting the net wide is not how networking works
Networking has always been important for SME’s – arguably more so than for larger organisations. In concerns that rely heavily on key personnel and direct one-to-one relationships the relative significance of personal contacts has always counted for more than orchestrated media and marketing drives.
Taking the talent war social-five fundamentals of social media recruitment
Social Media Recruitment—what’s not to like?
Top tips for online success
You may be taking your first steps towards getting your business online or be ready to upgrade your website so it works faster and smarter for your business.
Why every business needs a Business Dashboard
Are you focusing on the right activities to drive your business forward? How to tell what is working and where to put your effort.
How to nail your in-store marketing in a small store
Whilst effective marketing strategies can drive potential customers into your store, in-store marketing is often what nudges these prospects into converted customers whilst also driving add-on sales.
The quiet Google News update & your company’s online reputation
For any company, becoming the focus of a story which features in the Google ‘News’ tab is either a blessing or a curse. When it comes to positive PR, the former is true: featuring in a publication which has the sufficient credibility to register under this particular section is a huge plus point.
The importance of pitching
As a self confessed introvert I find the idea of pitching daunting. The idea of standing up in front of a group of strangers and selling my idea is a terrifying prospect.
Make the most of social media
Mastering the world of social media is no small task, especially when you’re an SME and don’t have the budget to hire a specialist.
Twitter to let verified users switch off abuse with new ‘quality feature’
Twitter has announced that it is to roll out a feature to its users that will allow them to only see “high quality” tweets and turn off abuse.
How Promotional Marketing can help your business
Different methods of promotional marketing can be used to help improve the overall success of a company and also to raise awareness of a certain brand.
Perfecting PPC returns with IP identification & blocking
Since 1996 businesses have been using pay-per-click advertising (PPC) to drive targeted traffic to their website. With their monopoly position, the majority of this money has gone to Google.
Video Marketing Takeaways from the Professionals
According to the Office of National Statistics, in 2013, a fifth of UK business turnover was generated by e-commerce sales, and this figure is increasing.
Live advertising sends commuters doughnut mad at Piccadilly Circus
Real-time promotions on London Underground LCD screens drive 150 per cent increase in deal transactions at Crosstown Doughnuts
