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Category: Marketing

Business marketing advice, tips and guides to help you boost your promotions

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Don’t fly blind – Monitor the performance and ROI of your website and marketing

20 July 2013 Marketing Business Matters 1 Comment

Richard Forsyth interviews Tom Vaughton, the Director of Varn Media in the UK to find out how to stay in control of your website’s performance and your Internet Marketing strategy.

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How to become your own marketing manager

16 July 2013 Marketing Business Matters 0 Comments

Regardless of qualifications, expertise or experience, anyone can become an entrepreneur. All you need is a little self-belief and confidence

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Prepare for an autumn of networking with special limited offer on business cards

16 July 201319 February 2025 Marketing Business Matters 0 Comments

Award winning Telford based printer Graphics and Print, has announced a limited period offer on 500 business cards to help businesses grow their networking

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Successful marketing starts objectives first

16 July 2013 Marketing Business Matters 0 Comments

We have the privilege of working with some of the most inspirational entrepreneurs and business founders every day. But since most of them are real ideas people there is often a ‘creative conflict’ when new ideas and opportunities pop up.

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Stand out from the crowd with a strong brand identity

15 July 201316 July 2013 Marketing Business Matters 0 Comments

It’s the one thing that sets you and your company apart from the rest, gives you a unique edge over rivals and can even help you win new clients

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Small Business Owners – Are Your Sales Skills Sharp Enough To Cope?

11 July 20132 September 2026 Marketing, Opinion Andy Preston 0 Comments

The Challenge – As a business owner in the current economic conditions, you can’t afford to take their eye off the ball. In a recession, business is tougher. Existing clients beat you down on price, therefore losing you valuable profit.

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Face detection technology set to revolutionise advertising as you can see who reads your ads

9 July 201319 April 2018 Marketing Business Matters 1 Comment

The Europe wide advertising network Amscreen, chaired by Lord Sugar is launching a new platform set to make waves in the advertising industry as you can see who reads your adverts.

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Seven ways on putting LinkedIn to work for you

9 July 20132 September 2026 Marketing Business Matters 0 Comments

LinkedIn is a great tool if used with skill and purpose. Not every one does. Here are seven tips for getting a good return on your efforts.

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12 essential tips to get social media traction

9 July 20132 September 2026 Marketing Business Matters 0 Comments

Whether your company sells garden furniture, widgets, or training sessions, social media can really transform your business and it isn’t as hard as you think to master.

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Get Ahead of the Competition: Magazine Design

5 July 20135 July 2022 Marketing Business Matters 0 Comments

Designing in-house magazines is an art form, just like any other form of creativity. Like drawing, playing an instrument or writing a novel, the most outstanding results come when talent is combined with a genuine study of the craft.

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Creating your own website is vital to building a successful business from home

4 July 20135 July 2013 Marketing Business Matters 1 Comment

From low overhead costs to managing your own time, there are many advantages to running a business from home.

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Make a lasting impression to win new business

2 July 20132 July 2013 Marketing Business Matters 0 Comments

For any small business owner, gaining new clients and winning new contracts is vital for success.

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5 questions to close a sale

19 June 20132 September 2026 Marketing Business Matters 0 Comments

Can’t close the sale? The questions that pay big dividends are power questions. They are friendly, they help you sell, and they don’t pressure the customer. Use these five questions with prospective customers, and you’ll see immediate results. Try a few of these simple low-pressure questions.

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How to ace the basics of social media

17 June 2013 Marketing Business Matters 0 Comments

Amy Taylor, Search Analyst at QueryClick, looks at making the most of social media whilst avoiding the pitfalls.

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3 Classic Follow Up Mistakes Most People Make With Their Sales Calls

13 June 20132 September 2026 Marketing, Opinion Andy Preston 3 Comments

Here’s the challenge: you’ve spoken to a potential client in the past, and now they’ve come up again in your follow up list. Now, depending on the quality of your follow up call, the opportunity for you to do business can be won or lost at this point. Which puts a lot of pressure on you for this call, doesn’t it?

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Latest Content

John Healey's £9bn borrowing plan would fund stakes in infrastructure, housing and business through mayors, with analysts weighing the market impact.

IoD urges Healey to unlock private investment in Autumn Budget

The IoD Autumn Budget submission calls on the Chancellor to restore business confidence and unlock private investment, setting out five priorities.

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Almost 12,000 families could curb pay to keep free childcare by 2030

Burnham rejects £4bn housing benefit cut to fund defence spending

Most organisations face data trust barrier to AI, Denodo study finds

Apple unveils iPhone Duo, its first foldable iPhone, from £1,999

Employment tribunal backlog hits record 70,000 single claims

England’s mayors to get tourist tax powers putting hundreds of jobs at risk

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