Business marketing advice, tips and guides to help you boost your promotions
Many businesses see the task of marketing as generating leads for salespeople to follow-up. I suspect this is because people have a picture of a sales…
In March, Twitter announced that it would be discontinuing popular TweetDeck smartphone apps this coming May. TweetDeck for Android and iPhone will be removed from their…
Now we’re heading into the Easter Holiday season, many business owners and salespeople will get the call me back after the Bank Holiday objection, yet fail…
The average SME spends £23,810 a year on marketing and given the prominence of smart devices, just under half of those questioned say mobile forms part…
Deciding how much you should spend on marketing is a big question not only for small firms but those with sales and marketing departments. Fergus Gloster,…
The amount spent on local advertising will increase 12.3 percent and the amount spent on digital advertising will double by 2017, according to a new study.
This week I ran a seminar on the ways businesses can use Linked In as a sales tool to generate leads. It made me think of…
After reflecting on the sensational case of a company’s social media presence being hijacked by a disgruntled employee, legal specialist Sue Ball from Verisona Solicitors explains…
What works today is the exact opposite of what worked a decade ago.
Advertising does not have to be expensive in order to be effective. There are a number of very affordable advertising techniques that can bring you additional…
Almost three quarters of all workers like to check their social media feeds on their smartphones during business meetings and conferences according to a new poll.
An at-a-glance guide to the media sharing phenomenon taking the internet by storm.
Many companies appreciate the benefits that branded merchandise can bring. By printing their logos and slogans on popular items such as t-shirts, baseball caps and keyrings,…
Media barter is fast becoming the smart way for marketers to deliver efficiencies on their marketing spend. But how does it work and what can it…
According to latest figures from ZenithOptimedia, 2015 is set to be the year that spend on internet advertising will overtake the combined newspaper and magazine ad…